You might have noticed the “slugging” skin care trend that went viral on TikTok this fall. It created a frenzy among beauty advocates and skin care enthusiasts due to claims that it makes skin smooth and soft — while looking (and sounding) super gross. We know you want to try it. Don’t […]
slugging
The hyper-specific beauty company wants to save our skin barriers. Futurewise is launching with a cream, balm and mist — each priced at $25 or less. Courtesy of Futurewise Can a hyper-specific skin-care brand based on one viral concept find success in the beauty industry? Futurewise, a new direct-to-consumer venture dedicated entirely […]
Supposedly initially a K-Beauty trend, the term slugging appears to have first surfaced in the United States in a 2014 post in a Reddit subgroup. But it didn’t go viral until Charlotte Palermino, a New York City-based licensed aesthetician and co-founder of skin care company Dieux, introduced the concept to […]
Oftentimes, trying out the latest skin care trend requires swapping out your favorite products or having to purchase new, pricey ones. It can end up costing both your skin and your wallet, and there’s no guarantee that it’ll actually do your skin more good than harm. So when a trend […]