Remaking the Fast Fashion Industry

Logo on Re/make #nonewclothes campaign

Along with the oil and agriculture industries, the fashion industry is one of the world’s biggest polluters. Polyester, acrylic, and nylon are cheap fossil fuel-based fibers that contribute to 35% of the oceans’ microplastics and make up most of the volume of fast fashion.

Re/make is out to change fashion for good. Based in the Bay Area, they are a community of fashion lovers, women’s rights advocates, and environmentalists on a mission to change the industry’s practices that are harmful to people and our planet. They make sustainability accessible and inclusive across their three pillars of their work: education, advocacy, and transparency.

Re/make is finishing their 2nd annual #NoNewClothes campaign! The campaign started in June and ran for 3 months, asking pledge takers to commit to not buying any new clothes to raise awareness about the harmful impact of clothing production on the environment, the wasteful impact of overconsumption, and the poor treatment of the people who make our clothes to keep up with the demands of fast fashion. The Re/make community was invited to spend 90 days repairing, swapping, reusing, and considering the carbon and waste impact of buying nothing – the results are truly mind-boggling: In 2020, 1,150 people took the #NoNewClothespledge, preserving 16,409,377 gallons of water, saving 6,345,113 pounds of CO2 emissions and preventing 23,189 pounds of waste. 46% of pledgers vowed to quit fast fashion forever!

To learn more, check out Re/make.

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