Unless you’ve been living under a rock (and we all kind of have been recently), then chances are you’ve heard of Drunk Elephant before. The brand has become a favorite among shoppers, beauty pros, and Allure editors alike. Drunk Elephant’s commitment to creating effective, cruelty-free, and vegan products has understandably earned the brand Best of Beauty and Readers’ Choice Awards.

While Drunk Elephant originally started as a skin-care brand, the company has since expanded its product line into the body and makeup categories — and most recently, hair care. As always, you can rest assured that each product is designed to keep your skin (and now hair) healthy, nourished, and radiant, thanks to the innovative vitamin-, antioxidant-, and mineral-infused formulas.

There’s plenty of praise to be sung for this brand, and a long list of products to choose from. If you’re new to Drunk Elephant or already a fan and looking to try the latest launches, we’ve narrowed down several — 11, to be exact — of the top picks that we think are worthy of a spot in your routine. 

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